Free-to-play is HOT and Xbox might be looking to join the party
There is no getting around it – Free-To-Play (F2P) is hot thanks much in part to social gaming companies like Zynga who has made a mega fortune with their stable of copied F2P games on the Facebook platform.
Just about everyone is getting in on the action; as we saw yesterday with Valve announcing that their cornerstone online game Team Fortress 2 was going to be relaunched using the F2P model, it would be no surprise if Microsoft wasn’t considering the same move with Xbox Live.
And according to a post over at the Develop blog they have sources that suggest that this is exactly what Microsoft is doing.
Several sources connected to the matter say Microsoft is, behind the scenes, calling on developers to discuss possible free-to-play game deals. This will be games that can either be monetised by in-game items or premium upgrade costs.
It will be interesting to see if Microsoft comes up with a whole new title to launch their F2P initiative, or if they’ll try and rejigger one of the existing games already carried on Xbox Live.