An article over at Copyblogger; which came via Chris Brogan on Twitter, asks a simple question - would anyone really miss your blog if it wasn’t there.

Well it might be a simple question but as one thinks about it one can become depressed or disappointed as you realize that chances are that if you stopped blogging today there is a good chance that in a very short period of time all your words would become lost in the din of the long tail.

While Ryan Imel goes on to lay out some points to help you avoid that ever happening the fact is that there are 70 million blogs out there and as David Sifry of Technorati said recently it will double in size in the next year. Given that, you can probably target your audience as much as you want, be as unique as you want or try to create unique content the fact is that the moment you stop writing those words every day you will disappear into the din visible only via Google.

Even A-Listers like Robert Scoble and others like him would eventually fade away if they stopped blogging. Sure it might take a longer for this to happen; because of their influence as early adopters, but other as anecdotal references they to will blend into the indexes of the search engines.

I’ve been around the net for long enough to know that it all just boils down to electrons passing through the wires. So I don’t have any illusions about WinExtra’s longevity and that as the Internet continues to grow we all become smaller and lost among the din and pretty pictures.

That said - should one stop blogging because of this - no you shouldn’t because even though the Internet gets bigger and you get lost in the long tail there might be a day when something you have written will mean something to someone; maybe even make a big difference to them. At that point all that work what you have written will be important and that will make it all worth it.

Conversation Tags: blogs, blogging, bloggers